Tagline Ideas and Title Ideas

Tagline Ideas

We had a lot of ideas for our tagline because we wanted to use a line or a couple of lines from the rhyme, this meant that there were a lot of lines to chose from. We looked at different lines and analysed them in relation to the conventions of a film tagline:

• Relevance to the film
• Relevance to the genre
• Whether or not it is memorable and catchy

In the end we decided on "If you go down to the woods today, you'd better not go alone..." because we felt that this was the best tagline as it links to the trailer really well and it almost sounds like a warning.

Title Ideas

We had problems with the title for our film as we had two ideas – ‘Beneath the Trees’ and ‘The Picnic’. Both of these titles link to the rhyme and would work well with our film, however, we found it hard to pick between them. We did a small survey by asking different people with title they thought was best but found that they were both fairly popular. We eventually decided on ‘The Picnic’ as we felt that‘Beneath the Trees’ was a bit too wordy and didn’t sound as ominous and ‘The Picnic’ did. Also, using the word ‘The’ in front of it shows that there is something important about this picnic and that it is not just your average day out. I also thought that ‘Beneath the Trees’ was too close to the rhyme and that ‘The Picnic’ was slightly more subtle but still with a link.